Like most websites and applications, The Baby Lady uses cookies and similar technologies, such as web beacons and server logs, to optimize your experience on the websites (including any mobile versions or applications) made available by The Baby Lady (collectively, the “The Baby Lady Sites”), as well as to learn more about our users and their likely interests.

Cookies, the most common of such technologies, are small data files placed on your computer to facilitate your browsing and enhance your experience on the The Baby Lady Sites.

You can prevent this storing by refusing cookies or by changing your browser settings. Most browsers will tell you how to stop accepting new cookies, how to be notified when you receive a new cookie, and how to disable existing cookies. However, please be aware that when you disable cookies, some features and services on the The Baby Lady Sites may not functional properly and may cancel opt-outs that rely on cookies, such as web analytics.

Below are the primary purposes for which the The Baby Lady websites use cookies.


STRICTLY NECESSARY – Allows The Baby Lady to deliver a better experience in regards to performance and security, such as facilitating your account login and determining if your browser has JavaScript enabled.

FUNCTIONAL / PERFORMANCE – The The Baby Lady Sites will identify your local preferences for viewing and accessing the website, such as your preferred language, local website version, display options, e-mail or social media integration (i.e., allowing you to share a The Baby Lady website via your Facebook account).

TARGETING / ADVERTISING – The Sites use cookies served by our analytics partners such as Abobe Analytics (Omniture) and Google Analytics, to understand how you use our Sites and how we can provide a better experience. The information received from these cookies helps us learn things such as what website pages and products you prefer. To find out more about Google Analytics and Adobe Analytics (Omniture), please see http://www.google.com/analytics/learn/privacy.html and http://www.adobe.com/privacy/analytics.html.

We also may engage third-party advertising networks that collect IP addresses and other information through the use of cookies and other technologies. They may use this information to provide advertisements about products and services tailored to your interests (including for companies not affiliated with us). You may see these advertisements on other websites. This process also helps us manage and track the effectiveness of our marketing efforts. To learn more about these and other advertising networks and their opt-out instructions, click here.

Click here to read The Baby Lady’s Privacy Policy.